Looking for content writers to define your brand tone of voice and help SEO?

Speak up in a crowded digital world. Whisper the right things in your customer’s ear. Build a reputation on the voice of your brand.

Brands are more than just great looking websites. The voice of your brand is integral in the journey your customers take to discover you, get to know you, identify with you, and stay loyal. Effectively written content gives you the power to tell a story and build relationships with the people you want to.

Today we are bombarded with more content on a daily basis than ever before. How do you speak up over the noise of a saturated digital world and get your audience to stop scrolling and start reading? Our content writing team use perceptive and intuitive approaches to building brand reputation and establishing rapport with your target audience.

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Content Writers you can trust

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In-House SEO team

Content that works hand-in-hand with SEO

Without a solid SEO strategy, your content risks getting gets swallowed up without even being seen. Half the success of any content relies on positioning it in right the right places to get noticed and consumed by relevant customers.

Writing successful, optimised content is more than simply stuffing keywords into a service page and hoping for the best. Balancing SEO and your unique, natural tone of voice require skill. We know just how to do this, in fact, we’ve won awards for the results we produce.

Every piece of content we write has a plan behind it, whether it's one cog in a well-oiled content optimisation plan, a perfectly timed press release to enhance your backlink profile, or a witty strapline that reminds your audience you’re just like them.

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What do you want to say, and how do you want to say it?

Tone of Voice

Defining how your brand identity is conveyed through words. The message and personality that makes you you, and resonates with your target audience.

SEO Content

Good content and SEO go hand in hand. We combine the two in a strategy that puts your content in front of the right people and captures their attention when they see it.

On-Page Content

Your website is the front page of your brand. From the first impression of your home page to the USP of each service or product you sell, on-page content is there to help people discover you and become loyal customers.

Blog Content

Become a thought leader in your industry with blog content that is on-brand, on-trend, meticulously researched, and flaunts your intellectual authority. Blog content is also integral to your site's SEO.

Press

Build awareness the right way through professionally written link building content that champions your brand’s voice. Our network of journalists, bloggers, and influencers help us to tap into new pools of potential customers.

Keyword Research

Research the keyword terms that work best for your business. Base this decision on volume and difficulty, alongside your offering.

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Any sector

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Any size

We know how to write like an expert in pretty much anything

Since every company and every audience is unique, so are our strategies. We start every content writing project by getting to know your brand and goals inside out.

We get under the skin of your audience to understand their everyday lives, from their biggest challenges to insider jargon. Adapting content writing to new industries is second nature to us, we’ve done it quite a few times.

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Our clients trust us

Content Writing projects we've worked on

We help new brands find their voices

Your brand has one opportunity to make a first impression. We can help you monopolise on this valuable opportunity. Setting the foundations for a powerful brand tone of voice that reflects the values and uniqueness you’ve worked hard to establish.

We work with existing brands to develop and improve their content

Our team will thoroughly audit your content and discuss your goals with you. We’ll identify avenues for expanding and refining your content, tone, and messaging to reposition your brand for success.

Frequently Asked Questions

What is content writing?

Content writing comprises the formulation of a content plan based on your exact goals, establishing the right tone of voice, thorough market research, and writing and editing solid content. Content can be used in larger SEO strategies, PR and link building strategies, and any other means to market your business.

Why is content important for my business?

How do your customers know that you're the perfect brand for what they seek? How will an SEO plan be successfully executed? How will your audience know you’re the number one authority in your field? Content writing is essential to the success of a range of marketing strategies but beyond all, it adds an extra channel of communication between your brand and your audience.

How much does content writing cost?

We can’t show you a price list because we don’t have a menu of content writing packages. Every project is uniquely devised to meet the objectives, current situation, and industry climate of each of our clients. We’ll provide you with a bespoke quote and explain it to you in detail.

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Contact our team of Content Writers today

Arrange a call with Andy or if you'd prefer to email, message Andy at hello@madebyshape.co.uk

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