Branding Questions

The answers to your questions.

General

Timelines depend on the spec of the project and the deliverables needed, but we usually say that a Branding project lasts 4 weeks.

Unfortunately, we don't have set project prices. Every brief we work on has different requirements which alters the spec of the job. So, once we've received the brief - we can give you an indication of the cost and timescale. We can tell you that our prices do start from £5,000 +vat for Branding though.

Good branding is clear, consistent and authentic branding that creates an emotional connection and establishes trust with the target market. In contrast, bad branding is confusing, inconsistent and/or inauthentic branding that positions a brand poorly in the eyes of consumers.

Good branding is clear, consistent and authentic branding that creates an emotional connection and establishes trust with the target market. In contrast, bad branding is confusing, inconsistent and/or inauthentic branding that positions a brand poorly in the eyes of consumers.

Branding Can Help Build Trust from your audience is one of the most important things you can have as a business, but this isn't always easy to gain. A business that's missing key elements of branding will have an even harder time getting people to trust them.

Brand pillars are the values and characteristics that make up your brand. Your brand should be about how you communicate your message to the world. Brand pillars help you do that by defining the fundamental points that set your company apart from your competitors.

Branding Questions

Brand loyalty is when customers continue to purchase from the same brand over and over again, despite competitors offering similar products or services. Not only do customers continue engaging and purchasing from the same brand, but they also associate positive feelings toward that brand.

The term Business-to-Consumer brand (abbreviated: B-to-C brand or B2C brand) describes products and services that are sold by companies directly to the end customer. In the past, B2C brands were characterized by nice design and huge budgets for online and offline advertising – but little content.

What is a brand strategy? A brand strategy is the holistic approach behind how a brand shows up to its customers (and potential customers). A brand strategy encompasses several different brand elements like voice, storytelling, brand identity, brand values, and overall vibe.

We work with clients all over the UK..... all over the world in fact. So location does not matter, we will guide you through the process and communicate clearly at certain stages via Email, and sometimes Zoom. If available, we are happy to have F2F meetings.

Other Questions

We offer a full Branding service in-house here at Shape. We win awards for our websites, and in particular specialise in building websites in Craft CMS and Shopify. We also offer SEO, Hosting and Shape Support to look after your site once live.

Our studio is based in Manchester, but we have clients all over the world.