Nth Degree needed a digital storefront that reflected the brand's exclusivity and premium quality, differentiating them from mainstream competitors which confidently highlighted the craftsmanship, design philosophy, and sustainability practices behind the products.
The website needed to mirror the premium product library with imagery that highlighted the craftsmanship and aesthetic appeal of the furniture, paired with ample white space, along with a seamless navigation and shopping experience with added member-only benefits.
We custom-built the ability to order sample swatches utilising Shopifys native functionality and created a multitude of custom meta fields and meta-objects to create a truly unique experience for each of their products. On top of this, we integrated a variety of third-party Shopify plugins, adding functionality such as Wishlists, Memberships, Shipping Rates, and custom Email Templates.