Stories that showcase the latest fashion collections whilst continuing to give an insight into the world of the young male. Honest dialogue with the boys, captured by female photographers.
"This project was great fun. We had a bank of beautiful images to work with from the start, and every designers knows how important content is. Cecilie and her team have created a fantastic magazine in print, but the online presentation didn't reflect the quality. We wanted to bring the digital experience into the modern day and revitalise the BBG brand. Sometimes, a website doesn't need to be complicated, it just needs to be fit for purpose - and this is a great example of that. User experience personified."
"Just wanted to send you an email to say thank you for the new website, it looks absolutely stunning and we're incredibly pleased with it! I'm sure our readers will love it as much as we do. You've done an amazing job of taking it from looking pretty old and tired to making it look fresh, exciting and much more relevant. Can't wait for our readers to engage :)"