Why choose Shopify?
The turnaround time would be quicker. The project would be cheaper. The client didn't want a complicated website. In short, we explained all the benefits of using Shopify, and all the negatives. We explained that we'd prefer to build the site in Craft CMS but this particular project didn't have the requirements to start from scratch.
We were able to achieve a functional eCommerce website that met all the needs of the project including features like discounts, product categories, mega menu, live instagram feed, newsletter signup, blog.
As you may know, Shopify comes with limitations so it does make sense to weigh these up before choosing the third party eCommerce solution. On this particular project, the client wanted custom designed pages to display the brand in the right manner. Although the product pages were great as standard - the info based pages were lacking in creativity from the template the client decided to go with. This meant that we had to design and build into Shopify custom pages. The good thing about this is that the brand is reflected in the right way, it looks good to end users. The bad thing is that these pages are now not editable within Shopify for the client to amend as and when they wish. But as thye are text based pages, the client decided that this was fine as they will rarely be altered.