In the fast-paced fitness and sports industry, your brand needs to cut through the noise. Powerful, energetic, and authentically you, your brand should leave its competitors in its wake. We are masters of fitness and sports branding and have worked with brands of all sizes, from bespoke gym and activewear retailers to groundbreaking sports studios.
Proven success in fitness and sports branding
Unique, creative solutions every time
We're proud of the breadth of our portfolio; it's what allowed us to become fitness and sports brand design experts. Athletic wear, gym wear, activewear, luxury, swimwear, training spaces and sports studios, are just some of the areas our fitness and sports branding clients specialise in.
We handle every fitness and sports brand project in-house, from drawing board to implementation.
Branding trend industry insights
Cutting-edge creative design techniques
A team of experts to help your brand grow
Out-of-the-box solutions to fully bespoke projects
We conduct an in-depth investigation to create your brand strategy, which sits at the core of everything we do.
Logo design, typography, colour, shape, movement, and placement. We harness visual elements to communicate your brand.
Comprehensive guidelines so that your brand appears consistently no matter who the designer is.
Make sure your brand’s voice is in alignment with its visual appearance. Give the right impression every time.
We put your branding on anything you like; business cards, print marketing collateral, t-shirts, billboards, the list goes on.
What’s going well, and what needs to change? Brand repositioning to help you target new audiences and bring your business into today’s world.
We advise our clients to do their background research before committing to a fitness and sports branding agency. Portfolio work will show you the depth of experience an agency has in projects similar to yours and proves their ability to adapt to styles and challenges that your brand identifies with. It’s also essential to have a good chat about your goals. We find this helps us get a feeling of each other, and if we get along we know it’ll be a successful project.
We have proven experience in fitness and sports brand design. Thanks to clients like Riley Studio, Njorun, and Gary Neville, we've built a library of experience in how fitness and sports brands work and the essential components of a fitness and sports brand project. That doesn’t mean we have a universal approach, though. Like every client that comes through our door, we treat each fitness and sports branding project with the individuality it deserves.
Not all companies can afford an in-house design team—we get it. Lots of clients manage their budgets by hiring a fitness and sports branding agency. But the cost isn’t the only benefit of working this way. Using a fitness and sports branding agency like MadeByShape gives you access to a whole team of experts in web design, web development, SEO, and eCommerce, all of who work together to bring you a fully rounded brand design solution.
This is difficult to define, and it won’t come as a surprise that the answer is: it depends. At MadeByShape, we work with startups all the way up to international brands because the most important thing to us is a shared vision and passion. Once we know your budget, we can develop a strategy, or several options, intended to make the most of what you’re working with.