New Client. New Project. New Budget. New Timescale.... New, New New.
Here at Shape we don't offer template websites, we don't have set prices for websites, so when we receive enquiries asking "How much is it for a website?", it's difficult to answer with a set price the client wants to hear. We understand some clients have never built a new website before, or never had to go through the process previously, so this is new to them. Some clients 'phish' around for quotes and send general enquiries to multiple agencies to get a feel for a ballpark figure... which is understandable, but the client needs to have some information to back this process up.
A ( bespoke ) agency cannot provide an accurate quotation without a project brief.... so....
What is a project brief?
Don't waste your own time, or the agencies time just sending enquiries asking for a price without any information about your project, because you generally won't get a reply that answers your question straight away. A project brief is a good start for any job. It can be as basic as you like, informal, a formal document or as in depth as you wish. In short, this website project brief should answer as many as you can relating to the bullet points below:
- Overview of your business
- Current website overview pros and cons
- Who are your competitors?
- What do you want the new website to achieve?
- Do you know specific web features you need/want?
- What websites do you like and why?
- Project Start Date
- Project End Date
- Project Budget
I understand you can't answer all of the above but the more information you give to the agency in the enquiry will benefit you as a client. Why? Because the agencies response will be relevant to your enquiry and not a 'guesstimate' price that may alter further down the line as you discuss more about the project. Leaving you annoyed as a client as the budget seems to be increasign and increasing, because the agency didn't know your needs in the first place.