We’re going to let you in on a little secret:
The more often you update your blog with high quality, unique, and insightful content, the more likely it is that your visitors will subscribe, read, and share.
You’ll also boost your performance on social media, boost your search rankings, and boost your referral traffic.
And you’ll ultimately increase your email database, lead generation, and customer retention
But just because you need to blog “as often as possible” doesn’t mean to say there’s an optimum number of blog posts. Every website is different. Some will blog multiple times a day. Some will only post once or twice a week. Some only once or twice a month.
It’s important that you determine just how often is enough to make an impact with your target audience. So, here are a few questions you should ask yourself before committing to a blog schedule.