Search Engine Optimisation

What is the point in having a beautifully designed website if no one can find it, whether it be through Google or advertising elsewhere. Most people will find what they're looking for on the Internet through major search engines like Google and Yahoo. SEO means Search Engine Optimisation, and by tweaking the coding on your website correctly, this can increase the possibility of your business website being higher up in the results on search engines. A very important factor in consistent SEO, is to continually refresh your content. Also incorporating the correct keywords is vital, for example: if you are a Florist using keywords such as 'Florist, Flowers, Baskets' are imperative, but it is also important that your copy is not only written for this purpose and that your clients can understand it.

Here at Shape we can also send out comprehensive reports based on our findings and recommendations for future progression to maintain your marketing position.

Some of Shapes Search Engine Optimisation services

•     Keyword Research / Analysis
•     Pay Per Click (PPC) Campaigns
•     Link Building
•     Directory Listing
•     Analytics and Reports
•     Email Campaigns